The best-kept secret in town

The very best place to save money isn’t at the grocery store. It’s at the Brownberry outlets in Oconomowoc and Brookfield. If you haven’t discovered these hidden gems, you need to stop buying bread at the grocery store and hit an outlet today. Two weeks ago I got high-quality bread for 54 cents a loaf! That’s incredible.

I shop at the Oconomowoc outlet about once every three months. I buy two dozen or so loaves of whole-grain, high-fructose corn syrup-free loaves. I also buy a few Boboli pizza crusts, Thomas english muffins and bagels, and Entenmann’s treats. Our outlet also carries soup mixes, Snyder pretzels, spices and other snacks, but I rarely buy those because they tend to be priced at full retail value.

Outlet bread prices are half of retail prices (which run $3-$4 per loaf). That’s already a great discount. But I always buy the “green line” loaves, which are just $1.09 per loaf.

Plus, you can find coupons in the local paper and at the store itself. At my last visit, I bought a stack of photocopied outlet coupons for just $4. It was worth every penny! This packet features four coupons for each two-month period throughout the year. Each set includes two 50% off coupons, one 12 for $12, and one 15 for $15. You can use these coupons on almost everything in the store, including my favorite green-line items, except red line items.

I used the 50% off coupon at my last trip and saved nearly $11 — bringing the final cost of the bread to 54 cents a loaf. That’s much cheaper than many store-brand white breads that have no nutritional value whatsoever. In fact, that price rivals what I spend making my own bread — without the effort.

The loaves freeze well (my basement freezer is full of them for now) and we love the bread. To me, it’s the best deal around.

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